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Business Analytics

Helping organizations make informed, impactful decisions

Today’s businesses depend on data to operate efficiently. From understanding client behavior to analyzing sales to projecting budgetary needs and more — the people who collect and interpret this information play an essential role in any company. 

York College’s bachelor’s in Business Analytics will prepare you to contribute to an organization in the industry of your choice. You’ll get hands-on experience working with statistical analysis, information technology, quantitative methods, and computer-based models to leverage data in real-world business settings. To further tailor your education to your future career, our Business Analytics majors choose a concentration in one of the following: 

  • Cybersecurity
  • Economics
  • Finance
  • Marketing
  • Sport Analytics
  • Supply Chain Management
  • General Track

With a Business Analytics degree, you’ll be ready to enter a rapidly growing field and begin building a career in which your work supports the very foundation of a business.

A professor points at a large group of four screens showing data and stock information as a student looks on from his seat at a computer desk

Majoring in Business Analytics

  • Key Courses

    Business Analytics Courses

    The Business Analytics major offers a wide variety of required classes, electives, and real-world learning opportunities. These include:

    • IFS 125: Enterprise Data Management 
    • BUS 275: Big Data and Visual Analytics
    • QBA 330: Business Modeling and Simulation
    • IFS 465: Business Intelligence
    • IFS 480: Big Data and Advanced Data Mining

    4+1 Graduate Degree Opportunities

    As a major in Business Analytics, you may also choose to pursue a 4+1 program during your time at York College. This option allows you to complete both a B.S. in Business Analytics and an M.A. in Strategic Leadership and Management in as few as five years.

  • Career Opportunities & Benefits

    Business Analytics Careers

    With a degree in Business Analytics, you’ll develop the necessary skills to work in a variety of areas. As technology advances and companies seek efficiency and cost savings, demand for research analysts and data integrity is expected to exponentially grow through 2029. 

    These are just a few of the many career opportunities available to graduates of the Business Analytics program:

    • Business Analyst
    • Operations Research Analyst
    • Market Research Analyst
    • Data Analyst
    • Management Analyst
    • Financial Analyst
    • Data Scientist
    • Healthcare Analyst
    • Sport Analyst
    • Quantitative Modeler

    Business Analytics Salary Information

    As in all careers, salaries for business analysts and professionals in related fields vary depending on your industry, location, and level of experience. According to the U.S. Bureau of Labor Statistics, The median salary of an operations research analyst is about $86,000. Entry level trainee positions may start at a lower rate of pay ($41,000 - $48,000), but top salaries can reach to nearly $144,000 per year.

    Some advanced roles like data scientists and quantitative modelers can achieve even higher salaries, but often require master’s degrees and specialized skills in writing code or algorithms. The median salary for a Data Scientist in 2020 was around $104,000 (

    Benefits of a Degree in Business Analytics

    There are many benefits to a Business Analytics degree, including high mid-career salaries and flexible options for your career path. 

    • Jobs in business analytics pay well.
    • Business analysts, data analysts, and related professionals are in high demand, in all kinds of organizations.
    • The field of business analytics is constantly evolving — and you can be part of that growth!
    • There are many options for continuing education after earning your bachelor’s degree in Business Analytics, including graduate degrees and certificates, professional certifications, and specialized training.

  • Internships & Work Experience

    Internships & Work Experience

    In York College’s Business Analytics program, all upper-level courses include project-based learning opportunities. Students will work with real-world data, using the same software and equipment as professionals in the field. 

    Business Analytics majors may also complete a three-credit internship to gain firsthand experience in a career that interests them.

  • Mentorship & Community

    Mentorship & Community

    Relationship-building is a hallmark of our programs in the Graham School of Business at York College. In addition to working closely with faculty members who care about helping you to achieve your goals, you’ll learn how to form good networking relationships with professionals in your industry.

  • High-Demand Skills

    Business Analytics Skills and Requirements

    Jobs in business analytics focus on both technical skills and the “soft skills” that help us to make sense of data. As you plan for your degree in Business Analytics and your future career, it will be useful to hone the following skills. 

    • Critical thinking and problem-solving
    • Communication, visualization, and storytelling
    • Data retrieval and SQL
    • Statistical and programming languages
    • Excel and statistical software
    • Organization and attention to detail

    Business Analytics certifications that demonstrate knowledge of platforms and industry software will also set you apart and help you to establish a strong skill set.

    Best Minors for a Degree in Business Analytics 

    • Mathematics
    • Computer Science
    • Economics
    • Advertising
  • Accreditation & Professional Recognition

    Accreditation & Professional Recognition

    ACBSP Accredited School The Business Analytics, B.S., program is accredited by ACBSP.

    This accreditation focuses on recognizing teaching excellence, determining student learning outcomes, and a continuous improvement model. ACBSP’s student-centered teaching and learning approach, which is measured and analyzed for quality, ensures that students gain the right skills from their educational investment. Institutions with programs accredited by ACBSP are committed to continuous improvement that ensures their business program will give students the skills employers want.

Contact Us
Graham School of Business
Pawan Madhogarhia, Ph.D., CFA
Chair, Department of Accounting, Finance and Business Analytics
Willman Business Center, Room 222
Phone: 717.815.2045